Website SEO auditing & analysis

SEO Audit Lane

SEO Audit Lane is a website SEO auditing and analysis platform that helps businesses, website owners and SEO professionals identify technical SEO issues, on-page SEO problems, website performance issues and opportunities to improve their search visibility.

Main purpose

SEO Audit Lane allows users to analyse a website and identify potential SEO issues that may affect its search-engine visibility, usability and technical health. You enter a website address, SEO Audit Lane checks the publicly accessible pages of that site, and you receive a prioritised list of issues with clear explanations and recommended fixes.

SEO Audit Lane is an independent product operated by Multipletech Ltd. It is not affiliated with, endorsed by, or sponsored by Google or any other search engine.

What SEO Audit Lane analyses

When you run an audit, SEO Audit Lane crawls the publicly accessible pages of your website and checks the following:

  • Page titles (missing, too long, too short, duplicated)
  • Meta descriptions (missing, too long, too short, duplicated)
  • Headings (missing H1, multiple H1s)
  • Internal links found on each page
  • Broken pages (URLs returning 4xx or 5xx errors)
  • Images and missing alt text
  • Canonical URLs
  • Robots.txt rules
  • XML sitemaps
  • Indexability indicators (noindex directives)
  • Structured data (JSON-LD schema)
  • HTTPS usage
  • Website structure and crawl depth
  • Mobile viewport and page language tags
  • Open Graph social sharing tags
  • Thin content (low word count)

Detailed performance measurement (such as Core Web Vitals) is not part of the current audit and will only be added once a supported performance data source is connected.

How SEO Audit Lane Works

1

Enter your website

Users enter the URL of the website they want to analyse.

2

SEO Audit

SEO Audit Lane analyses the website using available technical and on-page SEO checks.

3

Identify issues

The platform identifies potential problems and groups them by importance: critical, high, medium and low.

4

Understand the problems

Users can see an explanation of each issue found, why it matters, and the pages affected.

5

Take action

SEO Audit Lane provides recommendations to help users understand how to address each identified SEO issue.

6

Track improvement

Audits are saved to your project. Re-run an audit at any time to see your updated health score and which issues remain.

Who is SEO Audit Lane for?

SEO Audit Lane is designed to make SEO analysis easier to understand and act upon, without needing deep technical knowledge. It is built for:

Small businesses Website owners Freelancers SEO professionals Digital marketing agencies Web developers Businesses managing multiple websites

Google Search Console

The SEO audit described above works without any Google account. SEO Audit Lane also offers an optional Google Search Console connection, available to all users through Google's secure OAuth process.

With the user's permission, SEO Audit Lane reads search performance data for the user's verified websites (search queries, clicks, impressions, click-through rate, average position and pages) and shows it alongside the audit results. This data is used only to provide these features to that user, is not sold or used for advertising, and can be disconnected at any time.

See our for full details on how data is handled. Privacy

P2P Backlink Network

Earn contextual backlinks automatically

When you join the network, your AI-generated articles naturally link to other participating sites in your niche, and their articles link back to you. One-way, relevance-matched, and woven into real content — not footer spam.

  • Niche & location matched

    Links are matched by business type and location for topically relevant connections.

  • One-way links only

    No reciprocal linking. The algorithm prevents link-backs to keep links natural.

  • Capped & staggered

    A monthly limit per site keeps link velocity natural and safe.

Backlink Network
Active
10
Sites
0
Links
0
Niches

Join the network to start exchanging relevant backlinks with other sites.

Ready to run your first SEO audit?

Create a free account, add a website, and get a prioritised audit in minutes.

SEO Audit Lane
© 2026 Multipletech Ltd, operator of SEO Audit Lane. 115 Second Avenue, London, E12 6EN, United Kingdom. Not affiliated with or endorsed by Google.